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Friday, June 22, 2012

LIME Jamaica Sweet yah Now

LIME Sweet yah now, this remarkable move to lower rates to 2.99 changes everything. Within minutes Digicel customers began to hurl insults and complaints via the Digicel Fan page, Digicel did not respond for quite a while (well, only to clarify the price of a phone) until they posted that something big is coming, later  at news time I heard that Digicel was seeking to take legal actions as to why the LIME rate could go so low, because of this, the bad publicity increased in fury as customers once again began their typed assaults. In this day and age companies should know that Facebook can make or break you. Anyway, at 12 midnight they posted their new rates 2.89 which of course Digicel marketing took some time to drum up. I bet they sat and thought, "how can we seem competitive but not be?" Hence the new plan they presented. I'm glad that customers are becoming more vocal, I'm glad Jamaican are now thinking.

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