Choosing a Digicel 4G Modem

Ok guys, there seems to be a shortage of information on what exactly to get when you go to the Digicel 4G Store. Being the good person I am I can no longer leave this blog dormant, I must inform the people. *done with the self praise*

So if your like me, you're not very satisfied with LIME, you can't get FLOW and you're not really looking in the direction of the small wireless carriers. In addition, you don't want to pay any line rental fees or what ever other fees LIME wishes to force on you, you desire a no hassle internet connection that's on when you want it to and off when you don't, something flexible, like your prepaid phone, the answer lies in the image to the left.

Once you're in the coverage area your good to go, getting speeds *in reality from my experience* up to 4 Mbps rarely more, but that's good enough to watch YouTube, hang out on Facebook and get some work done at the same time. But of the 3 modems currently being offered which is best for you?

USB Stick Modem - If your thing is being on the road all the time with your laptop, maybe for business purposes or otherwise the USB Stick Modem is the thing for you, not for indoor use, perfect for the outdoors. Nothing else to plug in, just put that thing in and you're good to go.

CPE WiFi Modem - This is a pretty one, and works really well if your getting full coverage, otherwise you'll be having a lot of little browsing issues. Its expensive, however for the price you get to connect wirelessly via WiFi *my dogs name* and also get 4 Ethernet ports.

CPE Standard Modem - Now this is my favourite one, this is cheaper, no WiFi built in, but it gets the 4G signals where the beautiful WiFi Modem can't. Its easy to set-up and position and is just all round the best choice for home internet usage. If I were to recommend a Modem from Digicel this would be the one, if you want WiFi the get the Standard Modem and Wireless Router bundle.

So there you have it, information for my people. Talk to you next post.

AirLink Wireless Spreading its Reach

In an interview via telephone with Mr. Palmer president of AirLink yielded a wealth of opportunities for the furtherance of the I.T. industry in Jamaica.

Mr Palmer a well accomplished figure within the Jamaican I.T. arena spoke of western Jamaica as their next target segment to introduce their wireless offerings. "We are currently waiting on shipments from the US to further build out our WIMAX offerings to Jamaicans all over the country."

He spoke further on the current telecoms landscape within Jamaica and how he envisions his company fitting in and ultimately gaining significant market share. "A responsiveness to customer needs will ultimately be what separates us, not size but perception."

View his accomplishments HERE.

Claro 3G No Mission Impossible.

The possibility of everything being possible is becoming a serious possibility. In other words Claro stepping up the competition expands the possibilities for us all, hope I'm making some sense here.

The roll out of services so far are pretty cool however my favourite is definitely the flat rate Internet. It looks a bit sticky when they say that your speed gets cut to EDGE after 3Gb of data, and at the same time not seeming to be able to tell from there systems when you have gotten to that threshold.

Well, its still the best deal out there right now, a far cry from $40/mb.

Tips for LIME

In this post I'll attempt to provide a working guide for the management of LIME.  Now over the years, C&W has been to most an under performer in that they are most times late with new developments and have proven on countless occasions that their marketing team is comprised of individuals obviously out of touch with the realities of today. 

With that said, let me hasten to say that I do believe C&W/LIME can regain their glory as in the times when they had no competition by adhering to the following:

Extensive Research - this is extremely important and saves a lot of money down the road. I think most people can agree that C&W/LIME should have had their own fibre optic network throughout Jamaica before Flow. Back in the day, these guys on a quarterly basis reported mega profits, non of which (in my opinion) was used for research or the introduction of new technologies. They were downright lazy and did not seek to improve anything, why? no competition. After the liberalization of the telecoms sector C&W/LIME still didn't get it and continued to offer mediocre service, today they are still trying to play catch up and losing plenty of cash in the process. Tip Here - Be Proactive. 

Sensible Advertising - mentioning the name of your competition within your ads is to me free advertising for the competition. In addition every couple of months C&W/LIME seems to be conveying a different message, their slogans change so rapidly I sometimes wonder if its the same company. Maintaining one central message that is repeatedly displayed to customers is key to building a strong and profitable brand. Tip Here -  Maintain one Simple Message. 

Wear the customer's shoes - an intimate knowledge is most times needed in order to make more informed decisions. Stand outside the market, look at the picture from the eyes of the consumer. Is my company really better than the competition? if yes, how best can I relate the differences to the people who need to know? What are the strengths and weaknesses between all competing companies? how is all this viewed by the consumer? Tip Here - Be Neutral. 

It is possible for LIME to take the lead within their competing markets, it will take time, it will take work and possibly a new R&D and Marketing team.